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    retail strategies

    What Are Smart Retailers Really Selling?

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    Retail was founded on a very simple principle: to acquire and make available for people that which they could not easily or affordably obtain on their own. Thus, buying wholesale and selling retail was – and is today – a service to the community. Whether the true need of the consumer was convenience or access to [...]

    What Are the Best Retailers Really Selling?

    By

    Retailing was founded on a very simple principle: to acquire and make available for people that which they could not easily or affordably obtain on their own. Thus, buying wholesale and selling retail was – and is today – a service to the community. Whether the true need of the consumer was convenience or access to [...]

    With BBYOpen, Best Buy Is Visible Across the Web

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    Ian Kelly’s job is to help spread Best Buy’s formidable product catalog across the Internet, so please excuse him if he seems pressed for time. “We’re continually activating our new projects,” says Kelly, whose title is director of IT integration and service-oriented architecture. “So look at your watch. We just started a project. Look at [...]

    Checking in at Burberry’s New Flagship Store

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    While some online retailers try hard to mimic the in-store shopping experience, Burberry is headed in the opposite direction. The 156-year-old brand has opened one of the most futuristic stores in the world on Regent Street in London, and going inside is like walking into a fully online experience. Music, an emotional experience, a place [...]

    When Customer Service and Profits Collide

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    A former colleague of mine was a store manager during the Great Recession, and it was imperative that he kept a tight grip on the thin strands of customer loyalty for his store. His employer’s philosophy: Keep a customer happy and they’ll keep coming back. But truth be told, there were instances when he didn’t [...]

    Digital Tools Help Online, In-Store Experiences Draw Closer

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    An estimated $456 billion annually in lost sales are due to Out of Stock, but vast amounts of data capture within e-commerce have allowed for better understanding and management as well as the ability to react quickly to developments. Even more significantly, these solutions are designed to offer a complete brand experience for the shopper [...]

    The Future of Retail in 5 Words

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    Imagine that you are playing a movie of the history of shopping in reverse. The film would start with someone checking out at Amazon. We would see people shopping at mass-market retailers, then back to a time when malls were the rage, to the era when department stores ruled, to small-town America’s general store, and [...]